Snapchat for Wedding Photographers: Should You Use It?
Are you currently using Snapchat for your personal life? If so, have you ever thought about using it for your wedding photography business? And, if you haven’t downloaded the app yet, have you been thinking about what it can do for your business?
Snapchat is a mobile app that allows you to take videos and photos and share them with your followers. What started out as something for people to quickly send videos and images has turned into a huge social phenomenon, and business owners are starting to use it to reach more clients and build their brand. So, is Snapchat something you should use in your photography business? Read on to make the decision whether you should use Snapchat to connect with your clients.
Create Videos and Images Quickly
Your time is important and you often have very little of it. Snapchat is perfect for the busy wedding photographer, because it won’t take up too much of your time. The reason for this is because it doesn’t require you to schedule anything out in advance or create a content calendar. Unlike Facebook, Twitter, and Instagram, Snapchat can be used at your convenience. All you need is your phone and something interesting to talk about or take photos of!
You can send individual messages to your followers, but you can also build stories with your videos and images. When you build a story, your videos and images are available for view for at least a day, meaning many of your followers can view it. Because it is so quick to use, you can share videos and images with your clients throughout the day and spend a minimal amount of your time.
Related: Is your Instagram strategy helping you book more clients?
Tip: After you receive your images back from a photography editing company, you likely share them to your website, blog, and other social media platforms. Use Snapchat to take a shot of some of those photos as a sneak peek for your followers!
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