Archives for 2017

Running a wedding photography business requires you to set up systems and processes to help you streamline your workflow and grow. For you to create a path to success for your wedding photography business, you must focus on the most important tasks. Every wedding photographer will have a different path and things that are most important to them.

In our 5 Keys to Absolutely Succeeding Guide, we talked with a few professional wedding photographers who are successful in their business to gain their insights. The list below is commonalities each pro has – ways to stay top of mind, how to increase income, and techniques to book more wedding photography shoots. Take a look at the 5 most important tasks you can work on for your business.

1. Networking with Vendors

Network with vendors in the wedding photography industry by creating meaningful relationships, investing in them, and sharing images with them. This takes time to plan and effort on your part to maintain. Make an effort to find out what you can do for vendors, rather than what they can do for you, and spend time working toward building their trust.

Image Compliments of Jared Platt

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Finding various ways to market your wedding photography business can help you stay top of mind and increase the amount of bookings you receive each year. Because there are so many things you can do to market your business, it can be helpful to hear about what works for your peers in the industry. Today Vanessa Joy is back with her next guest post to share 5 steps to creating a same-day slideshow for your clients to showcase your work and attract ideal clients.

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Same-Day Slideshows were originally meant to be a form of marketing during the wedding that’s aimed toward the reception guests. As a side effect, it wows the bride and groom as well, but the primary benefit is being able to show off your work to their friends and family and essentially advertise for free. It is an incredibly effective marketing method that advertises to the guests in a relevant manner while they’re on the emotional high of the wedding. In fact, I would go as far as to say the same-day slideshow is one of the best marketing tools out there, and one that doesn’t cost us a thing.

You’ve likely heard this before… success takes a lot of hard work. As a wedding photography business owner, there are so many tasks on your plate (and they all seem vital to complete). The key to success is to focus on the items that are most important for your growth and reallocate the ones that are not to other resources.

Back with her next post, ShootDotEdit Wedding Pro Vanessa Joy shares her personal insights into how she decided what to let go of in her wedding photography business. Continue reading to discover her process and tips to help you decide what to take off your plate.
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“Stop the glorification of busy.”

This was a quote I recently stumbled across and I absolutely love it. It’s so funny to me in this world, and in today’s culture, that busy equals important. In my opinion, being too busy doesn’t mean important. It means I’m sacrificing things like friends, family, health, exercise, vacations, and sanity time; all the things that we’re meant to enjoy in life. Why is it that we find the need to keep ourselves busy?

Image Compliments of Vanessa Joy Photography

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