Archives for 2017

You are browsing the site archives by date.

Facebook Business Page Tips: Times to Post for Photographers

facebook business page tips

Social media platforms like Facebook have (quite literally) billions of users spending hours on their sites each and every day. Facebook is a fantastic venue to use to implement social media marketing for wedding photographers. Once you start posting, though, you will soon realize that the engagement you see varies dramatically. A lot of this has to do with the algorithms Facebook uses to distribute posts. However, even up against the ever-changing algorithms that are used, there are Facebook business page tips and strategies to maximize your engagement.

 [···]

Read More

Top 5 Tips for Building a 6 Figure Wedding Photography Business

The path to success differs for every business owner. How can you build a roadmap that fits your wedding photography business, helps you increase income, and ensures your longevity in the industry?

In our Online Training: How Hope Taylor Built a 6 Figure Business in One Year, Hope Taylor shared her secrets to success, including how she built a 6 figure business in just one year. Here are the top 5 tips to help you achieve the same goal in your business.

1. Set Up Free Shoots

Although you should avoid advertising free shooting opportunities on your social media platforms, it can be helpful to set up a few to jumpstart your marketing plan. Use these opportunities as building blocks for your business, rather than something that is a waste of time. Free shoots give you plenty of chances to practice your skills and create a library of images in your unique wedding photography style.

couple portraits outdoor

Image Compliments of Hope Taylor Photography

 [···]

Read More

How to Increase Interaction on Facebook for Your Wedding Photography Business

Facebook is an ideal social platform for wedding photographers to use to share their images and content. With constant changes and adjustments, it is essential to maximize your presence on Facebook and encourage interaction on your business page.

In our previous posts, we discussed how important it is to share your wedding photography with your ideal clients on Facebook. We also shared how to increase engagement through the text you write. Today, we will take a look at how you can increase interaction on your posts through Facebook’s tagging features.

Our free Facebook for the Wedding Photographer Guide features expert advice from some of the top photographers in the industry to help you maximize your strategy! Download it today to discover their insights.

Tag People in Photos

When you tag people in your wedding photography posts, you increase the reach of your photo dramatically. In most cases, tagging people causes the photo to show up in their news feed. When it appears in their news feed, they can interact with it and share it with their followers. This means your images and content are in front of a larger audience than just your followers.

outdoor sunflower engagement photo

Image Compliments of Custom by Nicole Photography

 [···]

Read More

Wedding Photography Lighting for the Bridal Prep and Details

wedding photography lighting

Here at ShootDotEdit, we understand the various lighting scenarios you face during the wedding day. And, not only are we a wedding photography editing service, we also love to provide you with tips and tricks from pro photographers in the industry. To walk you through how to light during various parts of the wedding day, we reached out to Leeann Marie, Wedding Photographers to discover her personal lighting techniques.

leeann marie, wedding photographers headshot

 [···]

Read More

Your First 100 Days as a Wedding Photographer: Starting a Photography Business

Starting a photography business is no simple task. And, the first 100 days as a brand new wedding photography business owner are crucial. It is the time you can make an impact in the industry, showcase your unique style, and share what you can provide to clients. However, sorting through what to focus on and where to prioritize can be daunting. Since there are numerous tasks you can work on in these first 100 days, we made it easier for you and put together a list of 12 things you can do to make it a success. Take a look below, where we share tips and provide additional resources to share how to start a photography business and focus on tasks that will help you grow.

 [···]
Read More

One Simple Way to Maximize Wedding Photography Posts on Your Facebook Business Page

Facebook has long been a popular medium for professional wedding photographers to post and share their images. The social media giant has changed dramatically over the years, and it’s no secret the amount of engagement that each post sees is significantly lower than it once was.

With engagement dropping, it is more important than ever for photographers using Facebook to post their wedding photography pictures to understand how to maximize engagement. In our previous post, we shared how to maximize engagement on your business page with your images (after they’re color corrected by a wedding photography editing service). In this post, we are looking at tips to increase Facebook engagement as it relates to what you write.

Keep it Short

The data is in… shorter posts create more engagement on Facebook. Posts that had 81-249 characters in the text received 60% more engagement than posts with 250+ characters. And, posts that contained less than 80 characters in the text received a huge 166% increase in engagement over posts with 250+ characters. To put that in perspective, that is almost three times the amount of engagement!

outdoor wedding photography

Image Compliments of Danny Dong Photography

 [···]

Read More

The Best Cameras for Shooting Weddings in 2019

Although you are the creative vision behind each and every photo you take, the gear you choose can determine how quickly and effectively you do your job. The best cameras for wedding photography change every year, and it’s important to choose one that is not only reliable and fast, but one that works best for you and your unique situation.

With new cameras being released at record pace, it’s hard to keep up, let alone determine what is going to be the best camera for wedding photography. We reached out to photo and video rental company LensProToGo for their thoughts on the best cameras for wedding photography. Their ability to test all of the wedding cameras in their inventory has given them a leg up in determining what cameras do perform better over others. We’ve asked them to weigh in on the best Nikon camera for wedding photography, along with the best Canon camera for weddings. And, they’ve shared with us their thoughts on the best mirrorless camera, if you’re just looking at making the switch. Take a look below to see which wedding cameras they chose for 2019!

 [···]
Read More

8 Business Quotes Every Wedding Photographer Needs

Every wedding photographer will have a different roadmap to success. And it’s no secret… in your photography business, success takes a lot of hard work! Here at ShootDotEdit, we specialize in wedding photography post processing, and also know how important it is to focus on what is most valuable to help your business grow.

In our Keys to Absolutely Succeeding Guide, we talk about how the difference between success and failure isn’t always that great. By looking at where other businesses have failed, you can learn where not to put your time and energy. And in contrast, looking at what successful business owners do to succeed can provide a roadmap for what is a profitable use of your time. Together, both perspectives bring a full picture of success.

Today, we have 8 quotes from top leaders to further the conversation about success and to provide you with motivation to continue on the unique path you are on with your wedding photography business.

“Trying to do it all and expecting it all can be done exactly right is a recipe for disappointment. Perfection is the enemy.”
– Sheryl Sandberg

 [···]

Read More

How Building Relationships Can Help You Book More Weddings

An important part of your role as a wedding photographer is to build lasting relationships with clients and vendors. Other relationships to work on are with your fellow photographers. When you make connections with other pros in the industry, you broaden your reach with ideal clients. In our Online Training: 7 Easy Marketing Ideas Which Are Right Under Your Nose, The Scobeys shared how you can build relationships with fellow photographers to help you book more weddings. Here are a few tips to help you get started.

 [···]

Read More

Pinterest for Wedding Photographers: Are You Properly Utilizing It?

pinterest for wedding photographers

As a wedding photographer, social media is one of the top ways to market your wedding photography business. Here at ShootDotEdit, we know there are various platforms that require your attention. Some platforms, more than others, are often utilized in a greater capacity (like Facebook and Instagram). Other platforms, like Pinterest, are sometimes underutilized (even though there are great benefits in using it).

We love to share valuable information with you about these subjects (in addition to providing wedding photographer editing services), and we like to reach out to industry leaders to gain their insights. Wedding photographer and ShootDotEdit Customer, Melissa Jill, is here to talk more about Pinterest and how it can benefit your business. Read through to decide whether you are properly utilizing it for your business and why you need to start.
melissa jill headshot

 [···]

Read More