Archives for 2021

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Culling Images in Lightroom: A Step-By-Step Guide

Infographic Culling Images in Lightroom A Step By Step Guide

As a wedding photographer, you have many tasks to manage. You book the wedding, you help plan the wedding, you photograph the wedding, and then the work really begins! Now you need to go through the thousands of images you captured and select the best ones to edit for your couple. This process, which is known as culling, may be the thing you least look forward to and continuously put off because it’s time-consuming. We are here to help! In this blog, we will teach you the process of culling images using Adobe Lightroom, one of the best software programs in the industry.

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How to Import Photos Into Lightroom & Create a Backup

Infographic - How to Import Photos Into Lightroom & Create a Backup

As a wedding photographer, you probably use Adobe Lightroom for a number of post-production tasks such as culling and color correcting. But in order to carry out those tasks, you first need to import images into Lightroom. And while importing photos into Lightroom might seem easy, to avoid any errors and eliminate confusion, it’s important to know the right steps to take. Since there are many ways to go about this process, in this blog, we take you through the different steps of how to import photos into Lightroom and create a back-up. You will be a pro by the end of the post! 

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When And How To Grow Your Wedding Photography Business

When And How To Grow Your Wedding Photography Business

Have you been photographing weddings for a while now? Do you know the ins and outs of wedding photography? Do you think you have gained enough experience to take your wedding photography business to the next level? If your answer to all these questions is yes, then it might just be time for you to grow your wedding photography business. Figuring out the right time to take your business to the next level is not easy, even if your instinct tells you that you are ready. Your experience, business plan, and skills at running a business all have a role to play in this decision. So, before you think of making any changes, you may want to take a look at where you stand currently. In this blog, we take you through some crucial steps that will help you determine if you are ready to level up your photography business.  

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Wedding Photography Consultation Tips and Tricks

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You’ve certainly heard it said that you only get one chance to make a first impression. For you as the wedding photographer, the wedding photography consultation is that one chance. It is the moment when you can convert a potential lead into a client. Successful wedding photography consultations take practice and planning – from the prep before meeting your potential clients to when you finally get the contract signed. In this blog, we will help you prepare for the consultation and put you on the path to success.  

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How to Handle Wedding Photography Discount Requests During COVID

Infographic - How to handle wedding photography discount requests during COVID

As couples plan their 2021 weddings and beyond, COVID is still very much a player in the planning process. The pandemic has forced them to not only consider how to safely have their wedding, but also to downsize both plans and budget. But they still want their big day photographed.  As such, you may be receiving inquiries from potential clients that are peppered with wedding photography discount requests. If you do, or if you’re considering offering a discount in general because of the pandemic, this blog post may help you think through the process and have solutions at the ready.  

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How to Benefit from an Associate Photographer

Infographic - How to benefit from an associate photographer

Having a strong and diverse photography team is invaluable. Teams can be built from second shooters, a spouse who is a business partner, co-shooters, trusted pro photographer friends you can rely on in a pinch and, yes, associate photographers. In this blog post, we break down the top benefits of having an associate shooter on your team for maximum business growth, and maybe even maximum fun!

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How to Handle Unrealistic Wedding Photography Clients

Infographic stating How to handle unrealistic wedding photography clients

Your wedding photography business is not just your livelihood, it’s also your creative outlet. And your job is awesome. You get to take beautiful photos, be witness to life-changing moments, explore different destinations, and build lasting relationships. But there are some aspects – like working with unrealistic wedding photography clients – that could easily have the potential to turn your dream job into an unpleasant experience. From setting unreasonable deadlines to making impractical Photoshop requests, situations like these can turn even the simplest of weddings into a monumental assignment. In this blog, we offer some tips that will allow you to handle unrealistic wedding clients smoothly and successfully.

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Top 10 Tips To Book More Weddings in 2021

Infographic - Top 10 Tips To Book More Weddings in 2021

Along with a global health emergency, COVID-19 also brought along a huge financial downfall impacting everyone, including wedding photographers who found themselves suddenly without work. Now it’s 2021 and many of you are back, photographing with new strategies and work models adapted to the new normal. You have resumed business, but still with caution. And now it’s time to strategize to get more clients to recover the losses incurred during 2020. For that, you need a game plan. We can help! From adhering to safety regulations to learning new wedding photography techniques, this blog offers tips that will help you book more weddings in 2021 and beyond.  

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How to Price Your Wedding Photography Packages

Infographic - How to price your wedding photography packages

Do you struggle with pricing your wedding photography packages? Many wedding photographers do! We know it’s not easy, especially if you are new to the wedding photography industry. Not only does pricing photography packages depend on your experience, qualifications, and services, you also have to factor in your target market and local competition. Whether you are thinking about modifying your packages or just beginning to set your prices, this blog can offer tips on how to price for profit. 

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Use Instagram to Grow Your Wedding Photography Business

Graphic displaying - Use Instagram to grow your wedding photography business

Social media has undoubtedly changed the way you do business and social media marketing is one of the most powerful ways to promote yourself and build your brand. If you are looking to grow your reach, Instagram could be your tool of choice. Your photographs already speak for your brand, and Instagram is built for promoting photographs – so it’s a perfect match! If you need some tips for how to use Instagram to grow your wedding photography business, this blog post could be a game-changer. 

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