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Hard Light vs Soft Light: Understanding Wedding Lighting

Hard Light vs Soft Light: Understanding Wedding Lighting

Think of a beautifully decorated venue with bad lights! If you’ve been there before, you probably already know it’s a wedding photographer’s nightmare! Lighting in photography can dictate the mood, message, and emotion of any scene. It is one of the building blocks of creating a photograph. How you use it and what type of light you use could significantly help you transform your images. Different types of lighting work for different genres of photography. The two distinct types of lighting scenarios that are often used, based on the quality of light, are hard light and soft light. And learning the key differences between the two could allow you to have a better understanding of what works best for you and your wedding photography style. In this blog, we take a deep dive into the hard light vs soft light discussion – so let’s get started!

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Drone Wedding Photography: Legalities, Safety Measures, & Useful Tips

Drone Wedding Photography Legalities, Safety Measures, and Useful Tips

Not only does the bird’s-eye view allow you to add some variety to the wedding photos, but it also gives you the chance to experiment with various settings, angles, and perspectives. Depending on the setting, a bird’s-eye view could also enhance your couples portraits by including elements that might not be accessible otherwise (think outdoor couples portraits with the whole venue or the surrounding gardens and lakes in the picture). And more often than not, these pictures look spectacular! However, as you may already have experienced, it’s not always easy to find the perfect spot for these photographs, which is why drone wedding photography has grown popular lately. If you are new to drone photography and still figuring out the technicalities of this style, the safety measures, and the legalities, then this blog is for you!

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How to Ensure Excellent Customer Service: A Wedding Photographer’s Guide

How to Ensure Excellent Customer Service A Wedding Photographer’s Guide

When there are thousands of other wedding photographers out there, how do you make sure you stand out? A strong portfolio, a well-curated digital presence, uncomparable services, and being a people’s person – these are just some of the things that make a good wedding photographer. And sometimes, it takes all of this and a lot more to truly shine. Whoever is your target market and whatever be your services, in the end, it all circles down to one thing: Are your customers happy? If not, then you might have to rethink your strategy. In this fast-paced world, when customers have endless options at the ease of their fingertips, excellent customer service is what could attract them to your brand. And in this blog, we will help you understand how you could offer that.

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Showit: Simplifying Website Building For Photographers & Creatives

A collage of an infographic and a thumbnail of Cassie Jones, Showit United Director

Showit is essentially a website builder for creatives (photographers, chefs, bakers, podcasters, authors – you name it). But, in a market full of website builders, this company stands out because they pride themselves on not only making it easier for creatives to build a webspace that is true to their style but also on giving them the complete creative freedom to customize and do things their way. For our new Vendor Spotlight interview, we spoke to Cassie Jones, Showit United Director, who not only took us through Showit’s ‘build-a-website’ software for creative professionals but also shared with us how Showit as a company fosters community through its United conference and encourages creatives to take charge of their digital image. 

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Tips to Maintain Wedding Photography Client Relationships

Tips to Maintain Wedding Photography Client Relationships

Almost all of us have that one service provider we love to keep in touch with and go back to when in need. While their impressive service could be one of the reasons for this, their kindness or willingness to promptly solve problems could also play a role. For wedding photography business owners, this kind of relationship-building is important. However, your relationship with your client is not exactly one you just establish and forget about. It needs to be nurtured throughout your career. But if you are not sure about how to do that with a past client, this blog on maintaining client relationships could help you with that. A healthy relationship with your wedding photography clients could have several advantages. More clients for your business being just one of them! Read along to find the rest. 

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Photography Basics For Beginners: All About Depth of Field

Photography Basics For Beginners: All About Depth of Field

Depth of field is one of the fundamental and essential concepts in photography. In order to get an artistic edge and turn your creative ideas into reality, it is something you might want to start working on pretty early in your photography career. Knowing how to place objects or use your camera to create a sharp image or one with that out-of-focus look could also help you photograph a setting in more than one way. And whether you want to impress your clients right from the beginning of your wedding photography career or just need to quickly read through a specific aspect again, in this blog, we help you understand this component of photography. 

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Wedding Reception Shooting Tips: How To Photograph The Dances & Toasts

Wedding Reception Shooting Tips How To Photograph The Dances and Toasts

Wedding receptions are all about the fun, the dancing, and the party. Even though you can photograph groups quite easily during the cocktail hour or when everyone gets on the dance floor, what about photographing the first dances and the toasts? Wedding receptions are often fast-paced, and in those few hours, a lot goes down, which means that there’s a lot that you need to photograph too. Since things are happening so quickly, getting the proper lighting and set-up in place and managing the wedding reception timeline isn’t exactly a piece of cake. Therefore, in this blog, we take you through some wedding reception shooting tips on how you could improve the way you shoot first dances and the toasts. 

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Understanding Exposure In Photography: A Complete Guide

Understanding Exposure In Photography: A Complete Guide

Whether it’s a specific area you want to highlight or eliminate harsh shadows from a setting, your camera can adapt to whatever effect you want. Mastering the skill of getting the perfect exposure could unlock a whole new level of creative perspectives in your images. However, it is important to understand that your exposure meter does not work alone but in correlation with aperture, shutter speed, and ISO. Therefore, this blog will give you an introduction to the concept of exposure in photography and how to get it right. Also, whether you are a beginner or just need a quick recap on exposure, you’ve come to the right place. So let’s begin!

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Top 6 Ways to Boost Your Wedding Photography Sales

Top 6 Ways to Boost Your Wedding Photography Sales

Back in the age when digital images weren’t a thing, wedding photography clients looked forward to receiving prints and beautifully designed albums. However, in this modern age, digital images have made it possible for couples to walk away with hundreds of photos on a tiny USB drive and maybe just a few prints to adorn their walls. While this may be great for couples, the digitization of photography has undoubtedly impacted sales and profitability for a wedding photographer. Now, there are several ways to boost sales, and encouraging your couples to purchase prints or albums is one of them. However, there’s an art to marketing these products. And in this blog, we show you how to do that. 

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Tutorial: How to Resize an Image in Photoshop

Tutorial: How to Resize an Image in Photoshop

While images can help make a website look more appealing to a viewer, uneven sizes or pictures that refuse to load and are replaced by a caption or an image number below them could potentially ruin a web user’s experience. The wrong image size is usually the cause of these problems. Besides spoiling the user experience on your website, not resizing images could also become a hassle for you when you try to upload pictures. Besides, not resizing your photos can also take up a lot of space on your drives. But, don’t worry. Resizing images doesn’t have to be a time-consuming task. With a few simple steps, you too can learn how to resize an image in Photoshop.

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