Archives for 2021

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A Beginner’s Guide To Lasso Tool In Photoshop

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Do you at times have trouble editing a serrated margin on your images? Or, have you ever struggled with finding your way around drawing an odd curve while editing your photos? If the answer to these questions is yes, then using the Lasso tool in Photoshop could put your worries to rest. True to its name, this Photoshop tool helps you capture a shape accurately and with greater ease. You can use this selection tool to draw an outline around your subject, objects, or any other element in your image. What’s even better, this feature offers much more than just making your usual rectangular or elliptical outlines and selections. Just like a lasso is used for catching cattle, you can use this tool to capture any shapes that you want and separate it from the rest of your image. If you think that the Marquee tool is good enough to serve the purpose, think of all the extrusions and protrusions that might be too much to handle for it. That’s when the Lasso tool can play a part and simplify your work by allowing you to select uneven and highly irregular shapes. And the bonus? Photoshop has not one, two, but three of them – the original Lasso, the Magnetic Lasso, and the Polygonal Lasso. In this Photoshop tutorial, we take you through each of them and tell you ways to optimally use them for the best photo editing experience.

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How To Use Google My Business For Your Photography Business

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Google is undoubtedly one of the most used search engine platforms. And over time, it has launched multiple powerful features that could help enhance the overall search experience – both for the users as well as business owners. And one such feature from Google’s stable is Google My Business. This feature allows business owners to take control of how they want their business to appear on search engines. If you are not familiar with the ways to optimally use this feature to your benefit or are unsure about how to set it up for your business, this blog could help you out.

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How To Generate Passive Income As A Wedding Photographer

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Who doesn’t love to earn a little bit more? And as a wedding photographer, the money you make doesn’t necessarily have to be limited to doing photography gigs with your couples. There are plenty of ways to generate additional income for your photography business. All you need to do is put on your thinking cap and see how best you can channelize your skills to open up multiple sources of income for you. Why hustle more when you already have a steady source of income, you ask? For starters, having a passive income could help you balance your cash flow during off-seasons! Or, think of the COVID-19 pandemic, for example, leading to weddings getting postponed or even canceled altogether. Having more than one source of income could work as a cushion during financial crises or uncertainties too. Besides, multiple streams of income could even maximize your profit and help you diversify your wedding photography business. In this blog, we take you through some of the passive income ideas that you could explore. 

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Photographing Brides & Grooms In Motion: Inspiration From ShootDotEdit Customers

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Whether you want to freeze action or capture a motion blur – photographing brides and grooms in motion could help make your wedding photographs stand out. Not only does it help you break the monotony of the traditional photography styles and static images but it also allows you to photograph some moments in their true elements – as they happen. And, you can use your camera to capture motion in different ways and from different perspectives to add that hint of drama in your wedding photography. Wondering how to make that happen? In this blog, we give you a few tips on photographing couples in motion and also feature some of the most stunning images of brides and grooms in motion taken by some of ShootDotEdit’s customers. Follow through for more inspiration.

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Tutorial: How To Use The Magic Wand Tool In Photoshop

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The Magic Wand tool in Photoshop is one of the oldest and most helpful selection tools. While with other tools you might have to make selections manually, this tool does it for you automatically, just how a magic wand would perhaps do it! And unlike other selection tools – which identify pixels based on shapes or margins of an object – the Magic Wand tool makes selections based on the color and tone of an object. Any object or background that’s entirely one solid color or tone can be quickly selected through the Magic Wand, and the moment it hits an area or part of an image that’s a different color from its previously chosen patch, the tool stops making the selection. But, if you want the tool to be a little less sensitive to color changes, you could make adjustments to its Tolerance settings, and your work will be done. Besides helping you make independent edits to your images that have solid backgrounds and color patches, this tool can help you make a host of other changes to your images. To learn all about this tool and the steps to use it, take a look at the list we’ve shared here.

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Clubhouse: Is It Good For Your Wedding Photography Business?

Clubhouse: Is It Good For Your Wedding Photography Business?

These days, it seems like there’s always some up-and-coming social media app that promises to be a game-changer. And as a wedding photographer who probably spends hours brainstorming ways to up your social media game, adding one more platform to your list might instantly make you roll your eyes or get you excited to explore a new potential business-boosting avenue. Clubhouse, a social audio app, was announced last year when the pandemic was at its peak, and people only saw each other through their screens. A place where people come together just to talk and listen, it’s quickly becoming a widely used and highly rated platform for all kinds of business owners, entrepreneurs, and creatives. But if you think that the audio app might be nothing more than just another time-consuming task added to your TDL, in this blog, we tell about the different ways that you could benefit from it.

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Twitter Marketing Strategy For Wedding Photographers

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Just like it is for most businesses in the digital age, social media marketing forms an integral part of your photography business too. And although Twitter might not be an immediate choice for many wedding photographers to showcase their work online, it is fast gaining ground as an essential marketing tool for many from the photography business community for reaching out to their target audience. If the recent numbers published by business data platform Statista is anything to go by, as of July 2021, Twitter has 206 million monetizable users on its platform worldwide. Of these, nearly 73 million are in the US alone. Now, that’s a lot of people! And it only makes good business sense to have your presence on this microblogging site to increase your reach among a vast pool of potential clients and help drive your business through Twitter marketing. How do you do that? Well, it’s all about making the right noise, or in this case – the right tweet! Read this blog for some helpful Twitter marketing tips that could help you position your brand better on Twitter and engage with your present and potential clients on the platform.

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Bridal Veil Photography Techniques + Photos By ShootDotEdit Customers

Bridal Veil Photography Techniques and Photos By ShootDotEdit Customers

Dramatic, romantic, intricate, delicate, feminine, elegant – a bridal veil can be any or all of these things. A wedding accessory with historical and traditional significance, not every bride chooses to wear a veil, but if you’ve got a bride who does opt to add a veil to her attire, try to make sure it gets the spotlight it deserves. Even if the veil is simple, use your creative vision to find a way to make it stand out. Plus, veils are a great way to add some variety to the bridal portraits too! Some brides also choose to wear a veil that was worn by their mother or grandmother, so make sure you know if this is the case with your bride. If you are running low on ideas and inspiration on how to photograph the wedding veil, we (and some of our customers) have got you covered. Read along to see some prime examples of the different techniques you could use to photograph the wedding veil.

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Pixellu: Album Design, Galleries, & Slideshow Solutions For Pro Photographers

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When we think about modern album design, gallery, and slideshow solutions for pro wedding photographers, one word comes to mind – Pixellu! With effortless image delivery, smart album builder, and easy-to-make slideshows with a library of licensed music, Pixellu provides everything at your fingertips, making it a perfect fit for the latest company in our Vendor Spotlight series. Journey with us as we unravel this powerful tool for photographers in a conversation with the CEO and Co-Founder of Pixellu, Daniel Usenko. Along with the story behind the brand and the services they offer, Daniel shares his humble beginnings, love for photography, and a unique sense of perfection that he says comes naturally to photographers. Intrigued? Keep reading to find out more! 

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Managing Client Expectations: Wedding Photography Tips

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Mention the word “client expectation”, and you’d often see business owners get anxious. We understand that when a couple trusts you with documenting their special moments, their expectations are high and a lot’s riding on client satisfaction. And as a wedding photographer, the last thing you’d want to deal with is disgruntled customers. After all, your brand’s reputation is at stake. But if you manage to strike the right balance between what your clients are expecting from your wedding photography service and what you ultimately offer, then adding happy customers to your list could be an easy task. How do you do it? By setting the right expectations at the outset. Just as not all demands are reasonable, similarly, not all requests have to be fulfilled. Once you get that right, working with your wedding clients could turn out to be a smooth ride. Read this blog to find out more on managing client expectations. 

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